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Pricing

A dedicated content team for your business, on one simple retainer

Strategy, writing, editing and auditing, with SEO, AEO and GEO built into every plan. Pick the plan that fits your project and change it as your business model grows.

Smart start

Foundation

Early-stage teams that need clarity and consistency.

$1,450 / month

or $4,350 for 3 months upfront

Book a free call
What you get
6 authority articles a month
8 short-form posts a month
Messaging brief, so everything says the same thing
Keyword research, on-page SEO and a 3-month content calendar
Answer-first writing with FAQ sections for AEO and GEO
Basic schema code with every article
AI-citation check: 10 questions
Monthly strategy call and monthly report
Best value

Growth

Scaling products driving adoption and inbound demand.

$2,800 / month

or $8,400 for 3 months upfront

Book a free call
Everything in Foundation, plus
10 authority articles a month
12 short-form posts a month
1 press release a quarter
2 older pages refreshed a month
Quarterly competitor gap analysis
AI-citation check: 25 questions across ChatGPT, Perplexity, Gemini and Google AI Overviews
Funnel plan: awareness, comparison, sign-up
Most popular

Core

Funded startups, scale-ups and innovation units.

$4,800 / month

or $14,400 for 3 months upfront

Book a free call
Everything in Growth, plus
12 authority articles a month
16 short-form posts a month
1 press release a month
Website and service page copy, up to 3 pages a month
4 founder-voice posts and 1 newsletter a month
Full web page content audit, 10 pages a month
AI-citation check: 50 questions plus competitor comparison
Weekly strategy call

All plans are monthly retainers with a three-month minimum. Pay monthly, or pay the three months upfront. Paying from the UK or Europe? Ask us about settling in GBP or EUR.

10+ years

of SEO, AEO and GEO content experience

Worldwide

B2B, B2C and D2C clients and projects across multiple countries

Compare plans in full

FeatureFoundationGrowthCore
Authority articles per monthIn-depth posts of 1,500 to 2,000 words, expert-edited, written to rank and to be quoted by AI tools61012
Short-form posts per monthLinkedIn posts, X threads and email snippets made from your articles81216
Press releasesOn request1 per quarter1 per month
Website and service page copyNot includedNot includedUp to 3 pages per month
Founder-voice posts and newsletterNot includedNot included4 posts and 1 newsletter per month
SEOKeyword research, 3-month topic plan and on-page SEO on every article
Existing pages refreshed per monthNot included24
Competitor gap analysisNot includedQuarterlyMonthly
AEO and GEO writingAnswer-first structure with an FAQ section
Basic schema markupDelivered as code. You or your developer install it.plus organization and service-page schema
AI-citation checkWe ask AI tools your buyers' questions and record who gets mentioned10 questions25 questions across 4 AI platforms50 questions plus competitor comparison
Messaging briefWhat you do, who it is for and the words to useplus internal and external guideplus full positioning
Content calendar and funnel plan3-month calendar3-month calendar with funnel plan3-month calendar with funnel plan
Full web page content auditNot includedNot included10 pages per month, rotating
Strategy callMonthlyMonthlyWeekly
ReportingMonthly report, week-6 progress report and a quarterly review on every plan
Month 1 setupResearch, messaging brief and calendar

Two ways to pay

Monthly

Pay the monthly price with a three-month minimum. Pay by wire transfer or crypto (USDT).

Three months upfront

One payment of $4,350, $8,400 or $14,400. Search and AI results take about three months to show, so this keeps the whole team focused on results, not on a monthly renewal decision. Pay by wire transfer or crypto (USDT).

Kickoff guarantee

If the first batch misses the agreed brief after one revision round, you can exit and receive a refund for the unused part of the period you paid.

Want more than your plan covers?

Extra articles, a press release, landing page copy or an AEO and GEO visibility audit can be added to any plan. Tell us what you need on your call and we will tailor it around your goals.

Not ready for a retainer?

Messaging and Content Audit

We review your website, blog and social posts against your positioning and show you what is unclear, what contradicts itself and what to fix first. You get a written report and a walkthrough call.

$1,200 one-off

Credited toward your first payment if you sign a retainer within 30 days.

Book an audit
Illustration of a hippo in glasses reviewing documents at a desk
The value

The $10,000/month content team, in one system

Strategy, writing, editing and auditing, without hiring and managing a team for each.

What needs doingWithout BoredHippoWith BoredHippo
Messaging and positioning strategy~$2,500 / project✓ Included from Foundation
Long-form authority articles~$3,000 / mo✓ Included from Foundation
Short-form social, email and community content~$1,000 / mo✓ Included from Foundation
Editorial strategy and content calendar~$1,500 / mo✓ Included from Foundation
SEO, AEO and GEO optimization~$1,200 / mo✓ Included from Foundation
Founder brand voice and ghostwriting~$1,800 / mo✓ Included from Core
Newsletter and PR narrative alignment~$1,500 / mo✓ Included from Core
Total$10,000 / mo + project feesFrom $1,450 / mo

Directional estimates based on typical premium-agency and freelance rates. Paid distribution, media placements and ad spend are separate.

Questions, answered

Not sure which plan fits?

Book a free 30-minute call. Our specialist team will ask about your business model and sales goals, then recommend the plan that fits, or tell you honestly if a retainer is not the right move yet.

Book a free call

Prefer email? Write to hello@boredhippo.co